VidaLar Saúde
Institutional website redesign for a home care company, focused on clarity and conversion.
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Context
Institutional website for a home care company that needed to feel more trustworthy and make contact easier.
Problem
The previous version had fragmented navigation, dated visual hierarchy and weak conversion paths.
My role
Visual redesign, content structure, front-end implementation, responsiveness and publishing.
Result
Published site with a clearer experience, more professional appearance and a more direct contact journey.
About the project
The project reorganized VidaLar Saúde's digital presence, replacing a fragmented experience with a clearer, editorial and contact-oriented page.
Product and engineering decisions
- More editorial homepage to explain services with less noise.
- Before/after comparison to make the visual gain evident.
- Cards and CTAs with clear purpose to guide contact.
- Responsive layout for quick mobile reading.
Stack
Highlights
- Before/after with clear visual hierarchy improvement
- Service journey made easier to understand
- Stronger contact CTAs
- Responsive and published experience
SITE IN MOTION
A clearer experience from first impression to contact.
The redesign reorganizes navigation, highlights services, and makes contact paths more visible across a responsive experience.